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LG U400 The DJ Phone

LG Mobile (LG) announces this year’s hottest music handset, the LG U400, exclusively on the 3 network. Available in the UK in black, this music rich, slim-line, 3G slider also has an external scroll wheel which allows easy navigation through a multitude of cutting–edge features.

LG Mobile (LG) announces this year’s hottest music handset, the LG U400, exclusively on the 3 network. Available in the UK in black, this music rich, slim-line, 3G slider also has an external scroll wheel which allows easy navigation through a multitude of cutting–edge features.

Downloading tunes couldn’t be easier with the integrated 3 music player which allows searches by artist, title or genre as well as the creation of playlists at the touch of a button. The U400 allows the user to multitask – tunes can be accessed and played through 3 music player at the same time as surfing the web at full 3G speeds.

Once tracks are downloaded over-the-air, music lovers can stream their favourite tunes through to wireless stereo headphones or simply play out over the stereo speaker which automatically pauses music for incoming calls. An array of TV clips and music videos are also available for instant download, played through the video player and brought to life on the crystal clear colour display.

Equipped with a unique scroll wheel, the features of the U400 can be navigated using the external wheel as a click-scroll or as a five-way joypad. The scroll wheel and handy shortcut music keys mean that tunes can be played instantly without even opening the phone.

In conjunction with the launch of the U400, LG Mobile have partnered with scratch DJ experts DMC to offer exclusive preloaded content to LG U400 enthusiasts. DMC and influential Scratch DJ artists are the inspiration for the 10 exclusive scratch ringtones on the handset, covering all music genres from classical through to samba and hip hop through to jazz.

To see the pros in action and pick up some top tips, the U400 handset offers exclusive preloaded footage of two-time DMC champions, French turntablists, C2C. Wannabe DJs can then get creative by scratching over their own tunes using the scroll wheel or adding a number of authentic percussion sound effects from the 14 available via the keypad.

The U400 offers an impressive 2 megapixel camera with flash to deliver clear, sharp pictures of the hottest nights out at the best gigs in town, as well as person to person video calling to ensure friends can enjoy the visual and audio atmosphere at the concerts too.

John Barton, Sales Director at LG Mobile, said: "As the leaders of the 3G market, LG and 3 recognise that for our customers, music is an integral part of their life. The LG U400 allows the user to get creative with music with its easy to use features and innovative software. The introduction of the U400 clearly demonstrates LG’s commitment to music handsets which will appeal to music savvy consumers in both design and functionality.”

Marc Allera, Sales Director at 3, commented: “3 has consistently led the market with the most innovative mobile media services. Music is one of our most popular services and we’re second only to iTunes for digital music sales. With a massive 76% of all mobile music sales happening on 3, we’re well-placed to exploit this growing market. The LG U400 will further enhance our position as the leading mobile operator for music.”

For further information on LG mobile handsets, please visit www.lgmobile.com. The LG U400 is exclusively available on 3, for further information on 3’s pricing, content and services, please visit: www.three.co.uk.

Features
• LG’s first 2.0 megapixel camera on the 3UK network
• Unique ‘DJ’ scroll-wheel for super-fast music navigation
• Stereo Bluetooth enabling wireless music headphones
• Flat-screen design, lending the handset a sophisticated sleek look
• Music Composer to unleash creative talents

Specifications
• Radio Band: 2100/900/1800/1900MHz
• Dimensions: 99.8mm x 48mm x 20.4mm
• Display: QVGA 2.0” colour 262k TFT
• Talk Time/Standby Time: 232min / 335hr
• Weight: 114g"