future of intelligent lighting has made a giant leap forward from
concept to reality. With the introduction of American DJs
Concept:1 and Concept:2, mobile DJs and clubs can now have both
scanner and laser effects right at their fingertips in one high-tech
lighting fixture just by shifting gears!
The Concept:1 and
Concept:2 are intelligent scanners that incorporate built-in 4.9 mW
lasers for a two-in-one effect. Both fixtures include
five DMX channels along with dazzling gobos and a full spectrum of
color options. Best of all, these versatile effects are remarkably
easy on the budget, with suggested retail prices of $699.99
(Concept:1) and $839.99 (Concept:2).
Adding to the
Concept:1 and Concept:2s futuristic flair is their
sleek-looking high-tech case design. Made of chrome metal, the
cases feature a sharp, edgy shape -- sort of like a rocket with an
attached moving arm.
futuristic case design of the Concept:1 and Concept:2 reflects the
innovative technology installed within them," said Scott Davies,
general manager of the American DJ Group of Cos. Theyre
kind of like the concept cars of the future that you see
at an auto show."
these scannerlaser fixtures, American DJ is addressing the
growing trend toward special effects that can serve multiple
functions. The new Concept:1 and Concept:2 are part of American
DJs ongoing effort to make lighting effects that are capable of double-duty,
offering even more versatility and greater value to the user,"
Loaded with visual
excitement, the Concept:1 and Concept:2 feature 19 gobos plus spot,
including two replaceable 13.8mm gobos with a 12.5mm image area. They
offer 15 colors (plus white), along with two eye-popping quadras that
split the light beam into four colors. Both effects strobe and
include a separate shutter allows for super-fast strobing.
Both the Concept:1
and Concept:2 can be operated in three modes: via DMX controller,
sound-activated, or linked master-slave in multiples. When used
without a DMX controller, they will move to their own built-in programs.
between the two fixtures is that the Concept:2 uses a 150-watt
discharge lamp, which casts brighter beams than the Concept:1s
halogen lamp. With its more brilliant effects and a long-lasting lamp
that runs up to 6,000 hours, the Concept:2 is ideal for larger club installations.
which features a 250-watt, 700-hour halogen lamp, is perfect for
mobile DJs and smaller clubs. "With two different versions of
the fixture, this is a winning Concept for everyone,"
Davies said. DJs and large clubs alike will be awestruck
by the universality of this effect.
fixtures, the Concept:1 and Concept:2 feature XLR in/out, high-speed
fan and digital display for control mode and DMX value. Both units
measure 21 x 6.5 x 13 and weigh 17 lbs.
of the Concept:1 is $699.99. Suggested retail of the Concept:2 is $839.99.