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DJ Expo West Returns to San Fran with The Club Show in Town

San Francisco - For the third consecutive year, DJ Expo West will bring its winning combination of seminars, parties and exhibits to San Francisco. This time, however, the DJ-friendly event - scheduled for January 29-31 at the Bill Graham Civic Auditorium - will include The Club Show, the nightclub-intensive, debut convention sponsored by DJ Times' sister publication, Club Systems International. 

Expo seminars will address the needs of all DJs, including turntablists ("Skratch DJing: Advanced Techniques" and "CD Skratch Workshop"), club jocks ("Club DJ Confab: Getting & Keeping Gigs" and "Beatmixing Workshop"), mobiles ("Mitzvah Mobiles," "Multi-System Troubleshooting" and "Latin Mobiles") and music producers ("Remixing Tips & Techniques" and "Remixing Roundtable").

As for The Club Show, which will attract club owners, lighting directors, audio technicians and club system installers, panels will include "Upgrading Your Systems: When, How & Why," "Security: From the Door to the Floor," "Sealing the Deal: How to Nail a Club Contract" and "Interior Design: Form Fitting Function."

As always, the show's exhibit hall is expected to be a huge draw for Expo attendees, who are afforded the chance to hand-test products before they hit the manufacturer's assembly line. "We like exhibiting at the DJ Expo because it's helpful in maintaining customer contact and showing that we care," says Greg Riggs, product manager for Evanston, Ill.-based Shure. "We usually get a lot of positive reinforcement at the show from end-users who tell us that we're giving them what they need. It's also a chance to get to know faces and to hear some war stories about how a piece of our equipment has helped out DJs at one point or another. Most people have a funny tale about how one of our products has saved them." At Expo West, Riggs says Shure will show its 44 and 35 Series phono cartridges, SM58 and SM57 Beta mics, and its wireless T-Series.

"We go to thank all of our customers for their business throughout the year," says Robbie Levy of Freeport, N.Y.-based Sherman Specialty. "We don't go to show any new products, but to see friends and longtime customers. It's more of a social thing for me than a business thing. I always have specials on my products as a way to thank my customers for supporting the company."

This year's combination DJ/club show has attracted new blood as well. "This is our first year exhibiting at the DJ Expo West and we're looking forward to showing attendees our approach to sound reproduction," says Tim Chapman, director of marketing for Berkeley, Calif.-based Meyer Sound. "As a loudspeaker company, we know that DJs and performers need the highest quality audio in order to succeed. Meyer Sound prides itself on their pioneering attitude to sound. We want to show attendees how Meyer systems' reliability and control will benefit them with minimized down time and focused sound." At DJ Expo West, Chapman says Meyer Sound plans to show the UPA and UPM compact loudspeaker systems, USW and UMS subwoofer systems and the CQ Series.

"Traditionally, we've worked in broadcasting, designing racks for FM studios," says Michael McCabe, owner of Escondido, Calif.-based M-Lo Engineering. "The club and DJ market is a little bit of a departure from that market, but we've expanded our products to include racks, which we custom build using high-end materials, turnkeys, etc. for the club and DJ markets. We're hoping for some exposure-and possibly some sales-from the Expo."

Although unconfirmed at presstime, evening entertainment will be in abundance at DJ Expo West. Top DJ talent will rock Expo attendees during sponsored events at local venues. Previous Expo West performers have included QBert, Shortkut, Vinroc, Scott Hardkiss, Marques Wyatt, Garth, Michael Anthony and DJ Sep. For the latest information on DJ Expo West and The Club Show, please call 516-767-2500 or visit




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